Digital Marketing Course provides a detailed understanding of Digital Marketing concepts, strategies, and implementation, including planning a website, website marketing, email and Search Engine Optimization (SEO) campaigns, Pay Per Click (PPC) campaigns and integrating digital marketing with traditional marketing.
On successful completion of this course, students will be awarded certificates of course completion by ExcellentBridge IT Institute. They will also be ready to get a professional certification in Digital Marketing.
- Atleast 12 lectures and 48 hours of content!
- Understand the key elements and strategies of building an effective digital marketing campaign.
- Create and/or improve a strategy for measuring and improving digital media effectiveness.
- Review current approaches and identify areas for improving performance.
- Pay Per Click (PPC) Advertising including Google AdWords, LinkedIn Ads, Facebook and Instagram Ads.
- Social media marketing tips and tools for Facebook, Twitter, Instagram, Content Marketing, etc.
- Online advertising including ad networks and behavioral targeting.
- Optimizing website and blog content and copy.
- Course content designed by considering current technology and the job market.
- Duration : 4 week
- Max Students : 1000
- Enrolled : 36
- Assessments : Self